Theodóra Alfreðsdóttir is an Icelandic product designer who creates conceptual objects which are heavily influenced by their relation to the physical world. Her narrative-led approach exemplifies how everyday objects should inhabit our space, by deeply encouraging a full-circle approach to conscientious consumption.
Theodóra often explores how an object can document its own manufacturing process and in turn, communicate its former life. This transparency is of utmost significance in her work; “I start with a material or with a concept — but all of it is quite process driven. For me, it’s important that people understand what process objects need to go through to become what they are in front of you.”